Employer Branding
This week’s Thoughtful Thursday is brought you by the letter T and the number 4! Ah, ah, aaaaaahhhh…. 😉
No but seriously someone discussed Employer Branding with me recently and it got me thinking, what is the value proposition of your team to the market? Why would people want to work for us / with us? Seriously take a moment to think about how we might answer this. What attracts people to work for us? If you look at the below and attached examples, what would our story be? I’d genuinely love to hear your thoughts or suggestions and arrange to chat if this topic tickles your fancy.
Metricon: https://www.linkedin.com/posts/metricon_metricon-lovewhereyouwork-activity-6665156102411423744-n7cV
SwanCare letters: https://www.youtube.com/watch?v=uv8BpnxOVhk&t=3s TBS: https://www.benevolent.org.au/careers/meet-our-team
Campos Coffee: https://www.youtube.com/watch?v=TWQHHfXZstk&t=12s
Some more shares below for you if you have some moments or over the weekend…
Last Friday, the Institute of Managers and Leaders (IML) held a virtual leadership development day.
The sessions were presented by their facilitators and were really good, informative, interesting and some great practical ideas. The topics were:
Painstorming in Uncertainty
Maintaining the Momentum
The Virtual team tipsheet
Coaching your team through a crisis
Building your teams resilience
Emotional Intelligence for remote work success
You can access the FREE recordings of these sessions here:
https://managersandleaders.com.au/virtual-development-day-recorded-sessions/
Other recent insights worth a look:
https://social.hays.com/2020/05/18/six-considerations-hr-leaders-switching-hybrid-working-model/